Copywriting Articles

On this page, you’ll find links to my copywriting articles. Numerous articles about all aspects of copywriting, online marketing, off-line marketing, and writing. Copywriting is, very simply, any writing that offers a product or service for sale. There are essentially two types of copywriting. The first is “Advertising Agency” copywriting. Short, clever often funny. But usually with no call to action. The second type is called “Direct Response” copywriting. It makes people pull out their debit or credit cards and buy now. The kind of writing that gets prospects excited enough to buy right now. That’s the type of copywriting I do and the kind these articles pertain to. If you want to use any of these articles on your website ... or elsewhere ... you have my permission to do so under the following condition. Please give me credit for writing the article by adding my name ... and the following byline with a link back to this site: "Rod Besler is a freelance copywriter, content writer, and marketing consultant with more than 10 years’ experience writing and marketing on the internet. He's just written a FREE Report on how to create a stampede of new clients by creating the right buzz piece for your website. Visit his site at www.Art-of-Persuasion.com to download a copy."
How To Write A Sales Letter
Writing Headlines
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